We are starting season two with a recording of a conversation with two guests over beers, so it’s a bit longer than the usual one. We kick it off with Dale Lovell and Francis Turner from AdYouLike. So we talk a lot about native advertising and have a lot of fun. Whilst we joke and chat a lot, we also go deep into the entrepreneurial spirit of launching a startup, growing it and joining forces with another company, managing cultures, people, job titles and growing pains. For any entrepreneur this episode is a guide on what you should or shouldn’t do and for any avid reader, Dale gives us lots of book recommendations. But we also cover success, cultural difference between US, UK, France and countries in general. Their mantra is ‘Don’t be a dick‘. A fascinating story and if you want to find more about them, look them up on LinkedIn or go to www.adyoulike.com.
And as always, check out my book recommendations over on my personal block.